Privacy policy
Effective Date: July 18, 2024
Last Updated: July 18, 2024
Style Record LLC (DBA “Alar”) (“we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website https://www.alarofficial.com (the “Site”) and related services (the “Services”).
By using the Site, you agree to the practices described in this Privacy Policy.
1. Information We Collect
a. Information You Provide
We collect personal information you provide directly to us, including when you:
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Place an order
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Create an account
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Subscribe to marketing emails or SMS
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Participate in surveys or promotions
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Contact customer support
This may include:
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Name
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Email address
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Shipping and billing address
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Phone number
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Payment details (via third-party processors)
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Product preferences and feedback
b. Information Collected Automatically
When you access or use our Site, we may automatically collect:
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IP address
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Browser and device information
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Referring/exit URLs
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Time spent on pages
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Interaction with content or ads
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Cookies, tracking pixels, and web beacons
c. Information from Third Parties
We may receive information from:
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Shopify (our ecommerce host)
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Payment processors (e.g., Shopify Payments, PayPal)
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Analytics services (e.g., Google Analytics)
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Advertising platforms (e.g., Meta, TikTok)
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Brand partners (to fulfill and support your orders)
2. How We Use Your Information
We use your information to:
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Process and fulfill orders
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Facilitate returns or store credit with brand partners
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Communicate order updates and respond to inquiries
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Personalize your experience
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Prevent fraud or abuse
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Comply with legal obligations
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Provide marketing and retargeting ads
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Improve our Site and Services
3. Sharing Your Information
We may share your information with:
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Brand Partners – to fulfill drop-shipped orders or handle returns
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Third-Party Service Providers – including Shopify, analytics, payment, and logistics vendors
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Advertising Networks – such as Meta, Google, and TikTok to show you targeted ads
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Government Authorities – if required by law or to protect our rights
We do not sell your personal data for monetary consideration.
4. Cookies and Tracking Technologies
We use cookies, tracking pixels, and similar technologies to:
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Analyze user behavior and traffic
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Remember your preferences
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Deliver relevant ads on other platforms
You can manage cookies via your browser settings.
To opt out of some targeted advertising:
5. Behavioral Advertising
We partner with third-party advertisers to deliver tailored ads across websites. These partners may collect browsing information to provide interest-based advertising. You can opt out as explained above.
6. SMS and Mobile Messaging Terms (if applicable)
By opting in to receive SMS/text messages, you consent to receive recurring messages regarding orders, updates, and promotional offers.
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Message frequency may vary
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Message and data rates may apply
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To opt out, reply STOP at any time
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For support, reply HELP or email: contact@alarofficial.com
7. Data Retention
We retain personal information:
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As long as necessary to fulfill the purpose for which it was collected
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To comply with legal obligations (e.g., tax laws)
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Until you request deletion or account closure, subject to limitations
8. Do Not Track Signals
Some browsers offer a “Do Not Track” feature. We currently do not respond to such signals, but you may use the cookie control tools listed above.
9. Your Rights
Depending on where you live, you may have the right to:
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Access the personal data we hold about you
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Correct or update inaccurate information
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Request deletion of your data
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Object to or restrict processing
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Withdraw consent
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Opt out of data “sale” or sharing
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Request a copy of your data (data portability)
To exercise your rights, please contact us at contact@alarofficial.com with your full name, email, and request details.
10. International Data Transfers
We are based in the United States and may store or process your information outside your country of residence. For individuals in the European Economic Area (EEA), we use Standard Contractual Clauses approved by the European Commission to ensure adequate data protection.
11. Security
We use industry-standard safeguards, such as SSL encryption and secure data centers, to protect your information. However, no transmission over the internet is ever fully secure. You use the Site at your own risk.
12. Children's Privacy
Our Site is not directed at individuals under the age of 13 (or 16 in the EU). We do not knowingly collect personal data from minors. If you believe we’ve collected data from a child, contact us immediately at contact@alarofficial.com.
13. Third-Party Links
Our Site may include links to external sites or services. We are not responsible for the privacy practices or content of those third-party websites.
14. Changes to This Privacy Policy
We may update this Privacy Policy periodically. The most recent version will always be posted here with the effective date. If changes are material, we may notify you via email or a banner on our website.
Your continued use of the Site indicates acceptance of the revised Privacy Policy.
15. Contact Us
If you have questions, access requests, or complaints about this Privacy Policy, please contact:
Style Record LLC (DBA Alar)
📍 California, United States
📧 contact@alarofficial.com